Aiming for simplicity, Comedy Feast’s branding was designed with the ability to adapt for new applications, new additions and new locations. The brand needed to engage with audiences from diverse backgrounds spanning many demographics. A single line translates the playful, comedic nature of the brand and allows for a symbiotic interaction between type and illustration.

I like the bold yellow contrasted with black and white, the simple but striking icons drawn with a single line and the slightly rounded typeface that turns sharp and stern looking type into something accessible and fun. This creates a visual language that represents what the brand is, what is does and how it engage with its audience.

https://onlystudio.co.uk/comedy-feast